{"id":59487,"date":"2026-04-08T10:40:03","date_gmt":"2026-04-08T08:40:03","guid":{"rendered":"https:\/\/auro.de\/show-your-colors-naturally-auro-and-naturstrom-present-limited-color-edition-energy-of-nature\/"},"modified":"2026-10-05T12:19:31","modified_gmt":"2026-10-05T10:19:31","slug":"show-your-colors-naturally-auro-and-naturstrom-present-limited-color-edition-energy-of-nature","status":"publish","type":"post","link":"https:\/\/auro.de\/en\/show-your-colors-naturally-auro-and-naturstrom-present-limited-color-edition-energy-of-nature\/","title":{"rendered":"Show Your True Colors: AURO and naturstrom Present the Limited-Edition \u201cEnergy of Nature\u201d Color Collection"},"content":{"rendered":"<p>Braunschweig, March 2026 \u2013  <strong>Colors often have a greater impact on the feel of a room than furniture or accessories. They create an atmosphere, influence well-being, and contribute to the quality of life at home. As awareness of mindful interior design grows, the choice of materials is also becoming an increasingly important consideration. The natural paint manufacturer AURO, in collaboration with the independent green electricity provider naturstrom AG, has developed the limited-edition \u201cEnergy of Nature\u201d paint collection. The collection comprises 15 finely coordinated natural shades that combine design sophistication with a <span class='tooltipsall tooltipsincontent classtoolTips2'>Consistent<\/span> commitment to resource conservation\u2014ranging from warm earth and sand tones to fresh green and botanical hues.    <\/strong><\/p>\n<p>For over 40 years, AURO has been synonymous with paints made from natural raw materials and with a production process that prioritizes environmental and health compatibility. Low-emission, healthy-living products meet the needs of a target audience increasingly focused on sustainability, particularly in the context of modern living and design concepts as well as in architecture. <\/p>\n<p>AURO shares a clear set of values with naturstrom: As an independent provider of green electricity from renewable energy sources, the company has been committed to the energy transition and a sustainable energy supply for decades. The partnership is based on a shared commitment to view resource conservation not in isolation, but to consistently apply this perspective across various areas of life\u2014from energy supply to interior design. <\/p>\n<p>The premium wall and ceiling paint from the \u201cEnergy of Nature\u201d collection stands out for its high coverage, excellent yield, and versatility. It is suitable both for adding targeted accents to individual rooms and for comprehensive renovation projects. <\/p>\n<p>\u201cWith \u2018Energy of Nature,\u2019 we harmonize responsible raw material selection with design excellence. Our collaboration with naturstrom underscores our holistic approach to consistently developing sustainable solutions,\u201d says Edwin Hribek, CEO of AURO. The limited edition exemplifies a new generation of products that combine design, healthy living, and climate awareness. <\/p>\n<p><strong>The color collection is available at:<\/strong> <a href=\"https:\/\/shop.auro.de\/\">shop.auro.de<\/a> and at specialty retailers.<\/p>\n<p>For more information about our product line and to find a retailer near you, visit: <a href=\"https:\/\/auro.de\/en\/\">www.auro.de<\/a><\/p>\n<p><strong>Note to editors:<\/strong><br \/>\nUse the promo code \u201cEnergiederNatur\u201d to order the limited-edition color collection at <a href=\"http:\/\/www.shop.auro.de\">shop.auro.de<\/a> with free shipping.<\/p>\n<p><strong>Editor&#8217;s Note \/ Update (October 2026):<\/strong> The wording of this press release has been clarified to comply with the EU&#8217;s new consumer protection requirements (EmpCo Directive) regarding environmental terminology. The factual and historical content of the March 2026 announcement remains unchanged. <\/p>\n<script type=\"text\/javascript\"> toolTips('.classtoolTips2','We describe our products as \u2018consistent\u2019 because we avoid petrochemical ingredients as far as possible and disclose our raw materials as part of our full ingredient declaration. Our environmental performance has been officially recognised through independent quality seals and the German Sustainability Award 2025.'); <\/script>","protected":false},"excerpt":{"rendered":"<p>Braunschweig, March 2026 \u2013 Colors often have a greater impact [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":59475,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[576],"tags":[580,721,749,756,755,719],"class_list":["post-59487","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","tag-auro-en","tag-auro-pflanzenchemie-ag-en","tag-ecological","tag-limited-color-edition","tag-naturstrom","tag-sustainable-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/posts\/59487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/comments?post=59487"}],"version-history":[{"count":2,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/posts\/59487\/revisions"}],"predecessor-version":[{"id":62321,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/posts\/59487\/revisions\/62321"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/media\/59475"}],"wp:attachment":[{"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/media?parent=59487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/categories?post=59487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/auro.de\/en\/wp-json\/wp\/v2\/tags?post=59487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}