Auro
Company portrait
AURO is a consistent pioneer in the field of ecological natural paints, wood care and cleaning products. Our paints, varnishes, glazes, oils, waxes, cleaning and care products made from natural materials are high-performance and unique in their combination of quality and ecological orientation.
Supervisory Board: Professor Dr. Arnim von Gleich (Chairman of the Supervisory Board), Thomas Lange, Dr.-Ing. Jan Fischer
Management Board: Edwin Hribek
1983 - Foundation
as a limited liability company, converted into a stock corporation in 1998
Production site: Braunschweig
Milestones in the AURO company history
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			  2024Winner of the German Sustainability Award 2025 – AURO wins the award in the Business category, in the Paints and Coatings subcategory. 
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			  2023New production hall construction – To match the huge success of the COLOURS FOR LIFE line and high-grade clay paint. By scaling up production, AURO wants to serve customer needs better and faster. 
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			  2022Market launch of COLOURS FOR LIFE wood stains with ecological pastes – machine tintable. 
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			  2019The introduction of our Ecolith lime paints for interiors and facades. 
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			  2017AURO is the first paint manufacturer to develop a machine tinting system for wall paints using consistently ecological pastes – COLOURS FOR LIFE premium wall and ceiling paint is launched on the market. 
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			  2015AURO product development is breaking new ground in technical performance with state-of-the-art biogenic binders.
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			  201430 years of tradition and innovation. AURO launches its new ‘classic edition’ line. Classic colour raw materials and their stories. 
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			  2012From 2012 onwards, extensive investment in personnel in the areas of research and development, shipping and logistics, and domestic and international sales. 
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			  2009New construction of the sales building and renovation of the administration building with integration of a shop and showroom as a forward-looking investment in the company location. 
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			  2008Market launch of the professional lime range. Mineral paints for mould prevention. AURO quickly gains market share and is able to further expand its product range. 
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			  2007Market launch of the ‘Brilliant Solutions’ cleaning and care range. Ecological and technical speciality cleaners for all areas of the home. 
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			  2006Test victory for AURO Woodstain, Aqua No. 160-84 in Germany's best-known consumer protection magazine ‘Test’ (Stiftung Warentest).
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			  2004Introduction of a new label concept with revised product range classification for all product areas.
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			  2001Complete AURO range of solvent-free paints, stains, waxes and oils on the market.
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			  1999Environmental award from the international environmental foundation ‘Friends of the Earth’
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			  1998Start of the research and development project: ‘Solvent-free natural paints’ with DBU funding.
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			  1994AURO receives the B.A.U.M. Environmental Award
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			  1992WWF/Capital: Dr Hermann Fischer named ‘Eco-Manager of the Year’
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			  1990New launch of laundry and cleaning products range (AURO brand AWALAN)
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			  1989First product test: AURO wall paint: Stiftung Warentest rating ‘good’
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			  1983Foundation of AURO Pflanzenchemie GmbH in Braunschweig (from 1998: AG)







