Brunswick, April 2026 – Colors often have a greater impact on a room than furniture or accessories. They create atmosphere, influence well-being and contribute to the quality of living. With a growing awareness of sustainable living, the choice of materials is also becoming increasingly important. The natural paint manufacturer AURO has developed the limited color edition “Energy of Nature” together with the independent green energy provider naturstrom AG. The collection comprises 15 finely coordinated natural tones that combine aesthetic appeal with ecological consistency – from warm earth and sand nuances to fresh green and plant tones.
For over 40 years, AURO has stood for paints based on natural raw materials and for production that focuses on environmental and health compatibility. Low-emission, healthy living and resource-saving products meet the requirements of an increasingly sustainability-oriented target group, especially in the context of modern living and design concepts as well as in architecture.
AURO shares a clear set of values with naturstrom: as an independent provider of green electricity from renewable energies, the company has been committed to the energy transition and a sustainable energy supply for decades. The partnership is based on the shared aspiration not to view sustainability in isolation, but to think consistently across different areas of life, from energy supply to interior design.
The premium wall and ceiling paint from the “Energy of Nature” edition impresses with its high opacity, coverage and versatility. It is suitable for the targeted accentuation of individual rooms as well as for comprehensive renovation projects.
“With ‘Energy of Nature’, we harmonize ecological responsibility and design standards. The collaboration with naturstrom underlines our holistic approach of consistently thinking ahead with sustainable solutions
,” says Edwin Hribek, AURO CEO.
The limited edition is exemplary of a new generation of products that combine design, healthy living and climate awareness. The color collection is available at: store.auro.deand from specialist retailers.
You can find more information on the range and nearby retailers at: www.auro.de
Note for editors:
The limited color edition can currently be ordered free of charge from store.auro.de using the promotional code “EnergiederNatur”.